In the Summer Multi-Camera projects I designed the overall branding, title sequence, additional graphics and set design for two TV light entertainment shows. Selected by our tutors, I was teamed up with the panel/game show So You Think You Know Me and the topical chat, music and comedy show The Lowdown.
Working in collaboration with the Producer and Director of each show I firstly developed the logo design that would inform name cards, lower thirds and stings.
Taking this to the next stage we had several discussions with a set designer about the look and feel of each show and how the branded elements could be incorporated into the set.
Each show had a unique feel. The Lowdown going for a low-fi, garage style where we used all of the stage elements as props, letting all of the ‘making of’ elements appear on screen. This aesthetic was carried through to the title sequence where we mixed lots of found footage and graphics elements giving the sequence a pirate broadcast feel.
A low-fi title sequence made from found footage and scratchy analogue effects with original music from a nfts composing student.
The logo design was incorporated into three areas of the set acting as the key backdrop to each scene and performance. Again, this was hand painted from my original design to emphasise the budget, home-made style of the show.
The designs for my second show saw a few iterations as we searched for the perfect blend of traditional Irish and contemporary gastro pub.
The idea of this show was that it’s based in a relaxed pub setting as friends test their knowledge of each others musical taste, likes, dislikes and reactions to certain challenges.
Unlike The Lowdown, the set design dictated the branding for this show as many changes were made for make the logo fit more comfortably into predetermined areas for the contestants and presenter.