End Titles: Discover the Big Screen Experience

Discover the Big Screen Experience Commercial

A quick collaboration with Editing and Directing Commercials students at the NFTS, this project called for a simple end title treatment that tracked the movement of the cinema screen within the closing shot.

Shown below is the ending title sequence before colour grading and added soundtrack. The titles and tracking were completed using After Effects with layout designed to complement the on-screen action. Particular attention was paid to avoiding the actors faces (and heads at the bottom of the screen) while remaining central and legible.